New Delhi: CEAT Ltd, a leading Indian tyre manufacturer has signed a bat endorsement deal with Indian Cricket’s rising star ‘Shreyas Iyer’. Shreyas will now be a valuable addition to the team CEAT, which boasts of stars like Rohit Sharma, Ajinkya Rahane, Shubman Gill, Mayank Agarwal and Harmanpreet Kaur. The CEAT logo will be prominently donned on the bats used by the agile right-hander in all formats of the game henceforth.
Commenting on the latest development, Anant Goenka, Managing Director, CEAT Ltd, said, “With IPL and CEAT Cricket Awards, we continue to believe in Cricket’s ever growing popularity. We are delighted to have Shreyas Iyer on board, representing our brand across all formats of cricket. We welcome him to the CEAT family and hope that he continues to succeed on and off the field.”
Speaking on the occasion, Shreyas Iyer said, “It is my pleasure to be associated with CEAT that has always supported and boosted cricket in the country. I am looking forward to this longstanding relationship with CEAT and continuing to excel in the game, making many more great memories on the field.”